DataPortability cofounder Chris Saad, in the face of a nasty cease and desist letter over their logo, took our (and others’) advice - don’t waste time fighting it. Treat this as a press opportunity and hold a new logo contest instead.

That’s exactly what they’re doing. Third parties are lining up to donate prizes, and an iPhone is already on the list. We’ll throw in a sponsorship spot on TechCrunch for a week for free, too, and point to the winner’s website. Whoever wins will have the thanks of a grateful community, and likely a lot of new business coming their way.

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